Profit Power Economics: A New Competitive Strategy for Creating Sustainable Wealth

Profit Power Economics brings together cutting-edge economics, network mathematics, and business experience to give readers a clear grasp of the underlying forces that are reshaping our business world. This groundbreaking book offers nothing less than a new economic paradigm for our age—as well as the practical tools to make the most of it. Challenging, insightful and practical, Profit Power Economics will change the way you think, compete, and invest. This book demonstrates that the emergence of perfect information is transforming our business fundamentals so dramatically that this is grounds for doubting many familiar principles of mainstream economics. Profit Power Economics provocatively declares that it is time that we update our ideas about competition, business models, mass consumer markets, even the nature of winning itself. What are the new rules for corporate leaders and investors to maximize returns? What are the new strategies? This book argues convincingly that profit power—the ability to retain your own enterprise's profitability and extract returns from others; and use the leverage that derives from it to orchestrate business relationships and to win over competitors and customers—is the key. In Profit Power Economics, readers get all the basics to navigate today's economy, including the 12 power nodes and the Four Rules for Maximizing Profits. These help readers to identify the most profitable enterprise elements; decide what to own; structure and manage modern global enterprises; win in 3-dimensional corporate competition; and win in mass-markets by using the powerlaw dynamics of networked decision-makers.